- [7] What metrics do you use to measure the success of a product launch?
- [3192] Walk me through a complex financial model you've built recently. What were the key assumptions and how did you validate them?
- [3190] Conclusion about having or buioding a child care business
- [1522] How do you generate insights?
- [2094] Amusement park has a ride which has huge line, this is a growing concern how will you go about it
- [2749] If you are the CEO of Airbnb, how would you decide between expanding to football cities versus capitals of new countries?
- [2983] Why do you think Meta invested in Workplace Chat? How would you set goals and measure the success of this product? Then, imagine the number of users sending messages on Workplace Chat decreases, but the number of overall messages goes up. What caused this?
- [2984] Imagine you're a PM for DoorDash. Define some goals and metrics for the business.
- [2982] What are the most important metrics for DoorDash?
- [2873] Our company operates a large database of restaurants. Design a solution for matching incoming “new restaurant” data with the existing entities in the database.
- [2850] Would you like to apply design thinking in your future role?
- [2833] If multiple features ship at once, how would you determine whether the one you're responsible for is successful or not?
- [2831] How would you increase the conversion rate from loan approval to actually taking the loan?
- [2824] Measure the success of a mousetrap. How would you tell that our mousetrap is superior to the existing product?
- [2814] How would you measure the success of insights (charts and metrics) provided for an enterprise messaging app targeted towards admins?
- [2769] How many lane divider stripes are there in german autobahn
- [2672] How does Airbnb's pricing system work? Who does it benefit?
- [2611] You are called in by the govt. of India and you are asked to design the Cowin portal. What are some of the top features for the partner personas where you would integrate? What will be the key metrics to indicate the success of the platform. How would the metrics change with those user personas (The emphasis is on the part that the interviewee needs to provide Platform specific metrics)
- [2587] How do you measure success of the Hot Home feature in Redfin?
- [2577] How would you ban YouTube videos with explicit language from monetization?
- [2533] How would you collect data from someone who buys from Samsung.com?
- [2518] For Yelp Businesses, map out every KPI you think would be important. How would you prioritize the most important in stack rank order? Why?
- [2503] You are a PM at Yelp. How would you detect fake reviews?
- [2324] How do you prioritize and sequence advertisers?
- [2271] How would you increase Farmville's monetization by 10-15%?
- [2130] Google has decided to replace its shuttle services with a Carpool program. What are the data points that you’ll need to implement it?
- [2104] Compute the binary representation of an integer.
- [2098] Tell me about how you measured success of a product you worked on
- [2086] Can someone take a stab at a framework for go-no go question?! Example: you are a pm who just onboard and you have to decide whether you should ship a feature that the previous pm worked on?!
- [2052] How will you know if a product is successful?
- [2018] Walk me through how you'd approach a problem with data not refreshing on the Microsoft Dynamics dashboard.
- [2017] As a PM focusing on international markets, how would you determine the best markets to go after?
- [1960] What are the most important KPIs for a adtech platform and why?
- [1909] How do you define success metrics when launching a new feature ?
- [1905] Should Airbnb make it a requirement for all hosts to use professional pictures for their listings?
- [1899] How would you decide whether to make shuttles in Facebook campus at Menlo Park on-demand vs. on-schedule?
- [1887] You are responsible for pricing at physical Walmart stores. Increase revenue by decreasing prices.
- [1860] How would you handle negative feedback on Chrome video ad auto-play?
- [1817] How would you implement surge pricing for Lyft?
- [1805] What’s the most important metric for Airbnb?
What metrics would you track upon launching a new e-commerce website? Why?
- [1755] How do you validate the effectiveness of a social sharing feature?
- [1739] You are a PM at lyft and want to deploy ride sharing service using a self driving car in Palo Alto . How would you choose around 10 pick up and drop off locations? Assume the routes are safe/pre-programmed and rider safety is not a concern? No need to focus on rider pain points/customer experience..
- [1724] Assume you're the lead PM of Uber freight (before it launched). How would you go about testing the idea and determining if it's feasible in 6 months?
- [1702] How would you launch peer-to-peer payment on a chat application?
- [1698] Design a competitor product to spotify
- [1662] Describe your experience with statistics.
- [1655] How would you fix the issue of misleading videos on YouTube?
- [1591] Which metrics are most important for photo sharing features on Facebook.
- [1556] Has the work-from-home and COVID-19 impacted workforce productivity? By how much has it impacted productivity?
- [1551] How would you prove the effectiveness of acquiring new merchants on Facebook vs. Instagram?
- [1531] How would you measure the success of data insights presented to a B2B customer regarding the health of their organization?
- [1488] How would you define and identify a "good investor" on Robindhood?
- [1479] You are the PM of a Startup that launched a product to match people to play music together (similar to Tinder), how would you measure success of this product?
- [1464] How would you measure success for a new VR feature?
- [1450] How do you define success metrics?
- [1446] How would you measure the success of Snap Map?
- [1439] How would you determine insurance pricing for Waymo?
- [1433] How would you decide between two routing algorithms for Google Maps?
- [1424] Name 3 products, SW or HW, you started usinng in the last 3 months? I will pick one and then I would like you to explain how you will track the user engagement with the product. Follow up: What factors should the company consider
- [1422] Define success for Youtube search.
- [1402] Describe a complex technical problem that you solved in the most non-technical way to me. Think that I do not know anything about the technology.
- [1399] What KPIs would you set and measure for WhatsApp?
- [1393] How would you build a recommendations system for an e-commerce store?
- [1377] How would you determine the success of Facebook Videos?
- [1366] How much should Wayfair pay for reviews to increase sales?
- [1351] How would you decide ad placement on Pinterest?
- [1342] How much time does a person spend at a traffic intersection (in the daytime) in their lifetime?
- [1318] If you were the PM for Spotify's Discover Weekly, what metrics would you track?
- [1303] Design dynamic pricing for Lyft.
- [1270] What success metrics would you set for Facebook Dating?
- [1240] Should Netflix promote shows algorithmically or editorially?
- [1230] How would you implement dynamic pricing? How would you A/B test it?
- [1227] If the goal is to increase #posts with comments in a group, what metrics will you use?
Follow up - How will you increase the number of comments on a post in a group?
- [1226] It's your first day as a Google PM. Users are complaining that the internet is slow. What will you do?
- [1205] Define relevant metrics for google search for COVID related searches?
- [1198] Say you're monitoring average revenue per customer on an A/B test of a new feature across 20 countries. 1 country of 19 is showing a significant increase in revenue with the new feature. As the data scientist on the team, how would you interpret this, and what would you recommend doing?
- [1192] If Lyft were to create an opt-in feature to increase wait times and reduce price, how would you analyze this feature and launch?
- [1173] How would you efficiently sort a list of numbers?
- [1167] How would you measure the success of a Personalized News Feed?
- [1143] You are a grocery store owner/manager. How do you determine how many self-checkout machines you need?
- [1129] What metrics would you use to understand customers' satisfaction with the Robinhood product?
- [1123] You are a PM at Spotify. What metrics would you use to decide whether or not to ship a new song recommendation algorithm?
- [1105] Clickup is a project management application that helps traditional and non-traditional folks manage their projects. Clickup is very famous for its DIY onboarding. Currently, Clickup has its presence in different countries and has over 300 paid customers.
The team has been noticing that many new sign-up users do not return to the product after day one. The daily average usage (DAU) of the product by the new sign-ups is very low. While analyzing the data, the team found that 68% of sign-ups were from users who have been using a project management tool already. When they analyzed the sign-up data, they found these users use:
Monday.com
Asana
Atlassian Jira.
You are hired as a Product Manager to analyze this scenario and find the root cause. After finding out the root cause, propose a solution that would help Clickup improve the below metrics:
1. Return rate of the users
2. Average new user sign-up
3. Daily average usage for first 15 days after sign-up
Q1. Identify the Metric
Under the above scenario, answer the following questions:
a) What metric should be focused on for improving customer value creation, and why?
b) Share the potential feature points that can improve the above metric, explain your rationale for each and the expected increase in the metric for each feature.
- [1077] What metrics would you focus on as the PM for Google podcasts
- [1073] What factors should google consider when deciding how much to bid to maintain place as default search engine on Firefox?
- [1065] How would you run a promotion to increase top-line, in-store revenue for Target? How would you decide what to promote? How would you run the experiment?
- [1060] You are designing an A/B test on Bing. When would you choose to run a user-tied flight vs an un-tied flight? Share the benefits and drawbacks of each.
- [1042] You are a PM responsible for the restaurant section of Google Maps. How would you go about collecting and validating restaurants' hours of operations?
- [1026] You are a PM of Open Table's post-booking experience. How would you prioritize and solve their biggest issue?
- [1003] How would you determine the success for Instagram search
- [975] How would you increase Google Pay monetization by 10X?
- [953] How would you optimize serving time at an ice cream shop?
- [950] How would you predict delivery times given a dataset of past deliveries?
- [949] If LinkedIn messages are down, how would you identify why this may be the case?
- [946] At launch in 2013, Hangouts had a 3-star rating in the Play store with over 100,000 reviews but the majority of reviews are polar, 40% are 5-star and 40% are 1-star. You’re the PM for Hangouts, where do you go from there?
- [924] Tell me about a time you used data to diagnose and solve a problem.
- [909] Design an elevator algorithm to pick up guests.
- [834] Say gift wrapping an item generally costs Amazon $4, and is not included in Prime. How would you make the call whether or not to include it in Prime?
- [822] You and I are part of the Netflix PM team. We are noticing that about 1 million users have not logged into the platform to access content. However their subscriptions and payments are active? How would we go about investigating the problem?
- [804] What metrics would you measure for a new feature on WhatsApp?
- [759] Define a meaningful social interaction metric for Facebook.
- [749] How would you determine the success of the blue check marks that denote Verified Users on Instagram?
- [715] Pretend you join a project which is only 25% complete and has used 85% of resources, what would be your next steps?
- [696] How would you use data to help Snap engineering measure, evaluate and improve phone camera speed?
- [686] How would you describe and assess how the Uber Marketplace (the matching platform) is doing, for UberX?
- [684] What is the potential market size for a better debit card?
- [673] What is a good North Star metric for the COO of a delivery company like FedEx, UPS, or Delhivery to know how things are going on the ground?
- [665] Imagine you're a PM at LinkedIn and it's 2018. You're about to launch LinkedIn Live Video. How would you determine success?
- [655] Linear Regression Problems
- [613] Imagine you're a PM for Booking.com. A sales manager reports that the app is returning a 404 error. How would you investigate the issue?
- [604] Implement k-means clustering.
- [572] Imagine you're a PM at Capital One. How do you measure financial gains or losses in the first year after launching a new product?
- [564] How can Stripe use data to predict the best time to retry a transaction?
- [509] Define success for TikTok
- [503] Measure the success for Spotify's Discover Weekly feature
- [490] Improve Airbnb's recommendation algorithm to guests.
- [481] How would you measure success for LinkedIn events?
- [478] How would you set a goal for FB reactions and measure it?
- [460] Tell me about the most technical issue or bug you have found. What was it and how did you debug it?
- [422] Should Google incorporate “Ad quality” into YouTube videos?
- [403] What should Airbnb's key north star metrics be?
- [397] You're an analyst for the government's health department. How would you distribute 5,000 vaccines to 100,000 people?
- [395] Design a revenue curve for a new Capital One product.
- [363] How would you measure success for Medium?
- [337] What metrics would you focus on as the PM for Spotify?
- [319] You are a Google Ads PM. What metrics would you use to measure the success of Google Ads?
- [308] What metrics would you focus on as the PM for YouTube?
- [292] How do you A/B test product announcement emails?
- [284] If the US government legalized marijuana, estimate the impact on consumption.
- [275] You are a PM for Horizon Worlds. What metrics do you focus on first?
- [272] Devise A/B tests to improve user frustration with Google Maps.
- [268] [Exponent Bank] What should Google Photo's north star metric be?
- [226] Define success for Meta's local awareness ads.
- [223] If you were the PM for Lyft, what dashboard would you build to track health of the app?
- [213] What metrics would you focus on as the PM for an e-commerce store?
- [205] Imagine you're a PM at an e-commerce site. What % discount should different customers get during onboarding?
- [182] Determine if Google should introduce ads to Google Flights.
- [175] Coinbase's net income is 10% less than it was last month. What would you do?
- [153] What do you think the global booking cancellation rate is at Booking.com, and why?
- [151] You are the PM for Ads in Facebook Reels. How would you measure success?
- [142] Imagine you're a PM for Meta. How would you measure the success of the 'Report Ad' feature for Ads? Consider false positives and false negatives.
- [134] Can a university have a lower overall acceptance rate for female-identifying students, even if every department admits them at a higher rate than others?
- [127] What are the key metrics you would use to measure the success of Google Sheets?
- [111] You are a Meta PM. Your team is tasked with ensuring no bad ads are displayed on any Meta application. What goals would you set? How would you measure success?
- [107] Imagine you're a PM for Meta. What key metrics would you track for Meta's Workplace Chat?
- [86] Imagine you're a PM for Meta. Explain why Meta created Rooms, an internal video-chat product similar to Zoom. How would you set goals and measure the success of this product?
- [65] Imagine you're a PM for Meta. How would you measure the success of Facebook's notification bell and its drop-down menu?
- [62] Imagine you're a PM for Instagram Reels. Why has Meta invested in this product? Should they invest more? If so, what goals and metrics would you track for the next 12 months?
- [44] Imagine you're a PM for Trader Joe's. Sales are declining at stores in cities where Instacart and Blue Apron are also active. What would you do?
- [40] How many elevators are required in a building with 100 floors?
- [13] Meta's office complex in Menlo Park has two modes of transit: a bus route and an Uber-style rideshare. The company wants to eliminate one of these options. What metrics would you use to make this choice? Discuss any tradeoffs.
- [12] Imagine you're a PM for Netflix. Your team launched Netflix Podcasts 6 months ago. How do you measure success?