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How can Airbnb improve Open Homes, a product that is catered to providing free shelter for refugees?

Difficultyproduct designAsked at Airbnb

Question Explain

This question is about Airbnb's product, Open Homes, and it is asking for suggestions on how to improve it. The product, Open Homes, is catered to refugees to offer them free shelter. This is a Product Design question, which means you are expected to demonstrate your ability to think critically about a product, its users, its issues and how to enhance it.

While analyzing this question, it would be beneficial to consider the following key points:

  1. Understand Open Homes: Thoroughly understand the product, its functioning, its purpose, and its end users(i.e. refugees)
  2. Define problems: Identify possible challenges that the product or the users may be facing.
  3. Suggest improvements: Based on the defined challenges, suggest plausible improvements that can be implemented

Ensure you communicate these points in a clear, structured manner.

Answer Example 1

Open Homes is a commendable initiative by Airbnb providing free shelter to refugees. However, there is always a room for improvement. One area that Open Homes can improve is promoting cultural understanding. Refugees often find themselves in a completely new environment with unfamiliar customs and languages. Enhancing the cultural understanding of hosts through education or introducing features in the app that bridge the cultural gap between hosts and refugees could be beneficial. For instance, the application can have a feature that provides hosts with an overview of the refugee's culture, its nuances, and language, before they arrive.

Another area that can be improved is verification of the people who want to host refugees. A strict vetting procedure could be in place to guarantee the safety of the refugees. Also, services like psychological support or counseling for refugees affected by traumatic experiences could be beneficial.

Answer Example 2

Open Homes has the potential to be a life-changing resource for refugees. However, its effectiveness can be improved in various ways.

Firstly, the network of Open Homes could be expanded to more locations globally. For refugees, having these homes available in multiple regions can provide them with more options and decrease uncertainty about the future.

Secondly, there can be improved communication and co-ordination between Airbnb and different refugee agencies. This may involve sharing information about available homes and resources, potential number and requirements of refugees, etc.

Lastly, developing more educational resources for both hosts and refugees can offer immense value. This could involve guides on integrating into a new community, understanding different cultures and legal rights, or even local navigation tips. This would not only help refugees to adapt more quickly but also assist hosts in supporting refugees better.

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