Execution Interview Questions Reference

[1384] How do you mitigate risk on high-visibility projects?
[138] How do you prioritize tasks across the engineering team, product bugs, the product roadmap, and suggestions from leadership?
[1579] Let's assume today is wednesday. you are supposed to deliver a release on friday. this release is really expected by your General Manager because 1 key customer expect that release saturday and this will make the department achieving the quarter goal. wednesday afternoon, the engineering manager come to you explaining that they discovered a major bug on the release. What do we do ?
[2309] What is your process for getting to good user stories? Anything you’ve learned works well for you, or that you’ve stopped doing?
[2999] Tell me about yourself as a healthcare operations manager
[21] Imagine you are a PM for Meta's Verified Badge. Why would Meta want to build this product? How would you set goals and success for this product?
[2902] Where do you launch (the company) next ?
[2865] Build a table management system.
[2852] How would you measure the success of real estate agents' satisfaction with Redfin Mortgage?
[2734] Pick the key metrics for Glassdoor. What would you do to increase it?
[2724] If you find that the conversion of a specific category is lower than the conversion for another category on the Wish homepage, how would you go about addressing it?
[2712] You are a Chief Quality Officer for a hospital. What does your dashboard look like for a cancer research tool?
[2695] Imagine you receive user research that indicates that some users of Scribe are using the platform to build help centers. As a member of the product team, you're asked to consider whether we should build end-to-end help center functionality into the Scribe platform. Please explain how you'd make this assessment, including any research you'd do, how you'd scope the features required and a roadmap of the work that'd be completed. Assume you'd work with a team of four engineers (including backend and frontend) and one product designer.
[2679] How would you improve your app's poor Google Play ratings?
[2663] Thumbtack revenues are down 4% week over week. Diagnose the issue.
[2646] Amazon's site performance dropped. How would you investigate?
[2629] Toshiba's self-checkout systems are used by millions of grocery store shoppers everyday. As a product manager, how would you measure success of Toshiba self-checkout?
[2582] Photo sharing usage dropped abruptly. Troubleshoot the issue.
[2540] How did your last project end?
[2491] Thumbtack revenues are down 5% in the last week. Find out what happened.
[2483] The number of Google Search queries have gone down in some parts of the US. How would you investigate this?
[2471] Your sales team alerts you that a KPI has dropped. How would you diagnose the issue?
[2437] If you are notifications PM, how would you evaluate how many notifications are optimum and how many makes it too many? (How would you strike the balance?)
[2414] What are the metrics if Facebook were to design a robot like Amazon did
[2397] You are PM for FB Audio Room, what metrics would you measure?
[2389] List top 3 favorite products. How will you measure success and mention all possible areas?
[2365] Metrics for voting system
[2352] The usage on one of the tools we designed dropped by 20% over a period of 2 weeks. How would you debug the issue?
[2301] You are part of a newly formed country and in charge of building a national park system, how would you measure success?
[2243] How would you measure the success of Airtable?
[2235] Youtube DAUs are falling. What do you do?
[2217] How would you investigate a 3% CTR drop on Google Shopping placement?
[2189] Case Study - Aid premium airline with declining booking in the business category.
[2181] You are the PM for newsfeed , how would you decide whether to show more video or events
[2179] You are the head of product at a children's museum and you have received feedback that engagement is down. What would you do ?
[2175] Facebook Groups usage is down by 1% on Android. What would you do?
[2148] Should FB launch a 2D gaming product?
[2135] At Facebook, you notice a sudden spark in DAUs in Indonesia — how would you determine the cause of this?
[2120] How would you increase per user spending on an e-commerce website 25%?
[2078] How would you optimize the use of Facebook reactions?
[2071] How will you define metrics to measure meaningful social interactions?
[2042] How do you define success for Facebook Sprouts?
[2010] Debugging a metrics that was off by x percentage
[1991] Ad publishing rate dropped for Facebook Ad Manager. What would you do?
[1985] How would you set goals and metrics for FB rooms?
[1957] You're the key decision maker at Google Pay, India. Imagine demonetisation has been announced again for the Rs. 100 note. What do you do immediately, short term, and long term?
[1940] Discuss how you managed an end-to-end product design to launch?
[1925] How will you address your API limits? Describe all possible scenarios with customers, technology and suppliers
[1890] How would you debug a decline in sales and come to a decision on whether to build a new feature or not?
[1889] How would you find people for usability testing if you cannot find any existing clients locally?
[1865] The salon owner is now using this new waitlist appointment feature. This new feature allows the customer to be placed on a waitlist if a slot opens up. If a space opens up, the customer will be added to the appointment that is now available. How would you, as a product marketing manager, launch this new waitlist appointment feature? what would be the process?
[1863] You are PM in Meta, What is the goal for Facebook Pay in next 6months or 1 years? How would you think about tacking?
[1834] You are a Gmail PM, You came on a Monday Morning to find out that traffic had dropped in 10%. What do you do ?
[1833] tell me about analytics you had for the product mentioned earlier
[1831] Improve the seller drop off experience on the GOAT app
[1803] How would you set goals for Instagram shop
[1799] You're the PM for Facebook Rooms. What goals would you set for the next 6 months?
[1779] Tell me a time when you felt the most challenged?
[1761] You are the PM of an events product. How would you define success and what goals would you set?
[1748] Because of you how this program has got better or worse?
[1737] Imagine that you are a PM for Facebook Marketplaces and come back to work after a 10-day vacation to find out that the traffic to Marketplaces has dropped by 10%. What would you do?
[1736] The success metrics for Facebook Events dropped over the last two weeks. What will you do?
[1729] What goals would you set for Reels recommendation engine?
[1721] If you are the PM for a feature on Pixel phone which allows users to upload their pictures to Google photos, what metrics would you track?
[1713] If you were a PM for Instagram stories, how would you set the goal for the team?
[1703] How would you pick which reactions to launch for Facebook Reactions?
[1677] How would you set the goals and metrics for Facebook Work Chat?
[1669] What's the goal of Microsoft Xbox?
[1653] What would you set as the goals for Facebook hashtags
[1630] When will you delegate vs own
[1596] Engagement on Facebook Groups dropped by 25%. How would you investigate?
[1588] What goals will you set for Door Dash? What will be your North star? In deciding between working on launching new features to like increase orders per day (discount coupons for e.g.) or getting new restaurants (simplifying the onbaording funnel for e.g.) what prirotization criteria will you use?
[1587] You are in charge of the purchase experience at Back Market. A colleague tells you a lot of users try to buy large quantities of products from sellers. He thinks we need to build a checkout funnel with invoicing to serve these users. What do you do?
[1569] A super-app like Grab decides to launch a new vertical (perhaps peer-to-peer car rental). In the first six months, what metrics would you look at to see if this new vertical looks promising?
[1568] What's the goal of Airbnb hosts?
[1564] Facebook Logins are going down. What would you do?
[1559] Design a GTM strategy for our own web based Documents Processor App (Like Word/Google Docs).
[1545] When do you consider a design review completed?
[1541] You run Facebook Marketplace. What are your goals?
[1528] Imagine you are a Home Page PM at Netflix. How would you measure success of your product?
[1509] Facebook Events startup time slowed. What would you do?
[1505] Facebook Lite on Android opens are down 10% when you got into the office this morning. Diagnose the issue.
[1497] Would you launch a better matching algorithm for Facebook Dating?
[1491] What are the key metrics you track for the product you currently manage?
[1470] What is the most important metric for Instagram's verified badges?
[1468] Facebook is considering adding a 7th reaction. How would you determine whether this is necessary and how would you measure success?
[1449] How would you launch a product for a digital library as a Google PM?
[1429] How would you launch a new analytics product?
[1426] At Netflix, you notice that about 1M users drop off roughly 6 months after signing up. What is happening here and how would you deal with this?
[1404] Venmo is seeing a decrease in users adding their bank accounts. Why might this be happening?
[1401] As a product manager of Uber Eats, What Goals do you set ?
[1387] As the owner of a burger shop, how would you determine the cause of a sales decline?
[1375] Diagnose a 15% drop in active users on Disney+
[1357] What is the value of Google photos user to Google?
[1354] Facebook is thinking of changing the way the initial profile setup works. We are debating removing the mandatory profile picture upload. Should we do this?
[1343] You are the PM for Alexa. Decide which metrics you would prioritize.
[1309] You are a PM of Open Table's booking experience. How do you solve their biggest issue?
[1244] tell me about your program execution style
[1208] You're the PM for Instagram Stories. Creation is down 5%, how would you diagnose this issue?
[1179] Pinterest WAU is up 5% but email notification open rates are down 2%. Figure out why.
[1172] How would you set a goal for Facebook Marketplace?
[1135] Conversion ratio on open table has dipped 10% in the one day. what is the cause. Conversion = #of reservations made/ total number of visits on the app
[1133] Set the goals/metrics for Instagram Store. What happens if we launch the store and purchases are up, but engagement is down in other parts of the app?
[1132] How would you design price alert notifications for the Coinbase app?
[1099] Imagine you are PM for a video conferencing app. Define success metrics for this app
[1053] You are a PM for Instacart. What do you think can go wrong after a customer has placed an order?
[1043] Determine if we should launch a feature of Instagram Store that lets people buy stuff without logging into Instagram.
[1037] Pick a product of your choice. What are the goals of the product? What's in your monthly business review deck for the leadership team?
[1025] You're a PM at Instacart. What would you do if your leadership gave you the direction to improve retention?
[1015] Live stream participation in US is down but in Spain increasing over time. What would you do?
[1000] You are the PM for Uber when it was only a ride hailing app. Would you expand into Uber Eats? (Trade-off Question)
[999] If you were the PM for the fundraising product on FB, what goals would you set?
[980] How would you measure the success of discovery features on Instagram?
[978] How would you define success for FB Pages.
[974] If you had to create a dashboard for Netflix with only 3 metrics, what would they be?
[969] How would you measure success for Youtube search?
[954] Pretend you are a PM at Lyft, and requests were down 5% in a given city. Why?
[939] Suppose you’re the Lead PM for an online mobile gaming app. One day, you see a sudden decline of 10% of total users. What would you do and why?
[937] What metrics would you pick as True North for Facebook Story?
[935] Improve Buy and Sell Groups in Facebook
[928] How would you measure success for Facebook Groups?
[896] You are helping Netflix introduce an ACH payment method in the United States. What test would you conduct to help them determine whether ACH should be GA'd?
[871] You're the PM for Coinbase and DAU is down by 10%, what do you do to find out why?
[858] How would you set a quarterly goal for Stripe Atlas?
[853] During sign-up, users are required to upload a profile picture on Facebook. Should we remove this requirement?
[843] You are about to launch a new app that is of strategic importance for the company. 1 month out from launch internal Dogfood suggests the app isn't ready (you are below target on several key metrics including CSAT). What do you do?
[841] If you were the PM for Google drive, what metrics would you care about?
[827] How do you define success for Yelp reviews?
[791] You're a PM in Onboarding team. You have to increase conversion of the onboarding funnel by 15% in 3 months.
[765] Diagnose an issue with Tiktok's usage decline.
[752] Imagine you were in charge of Facebook Watch, what metric would you want to measure?
[748] How would you measure the success of Facebook Live?
[716] How would you measure success of facebook rooms?
[693] You are the PM for an e-commerce site. You see that sales have dropped 7% in the last few days? What could be wrong?
[677] What's your favorite fitness product, and what would you do if you found that it users dropped off after 3 months?
[675] How would you integrate an email marketing tool with a CRM like Salesforce, HubSpot, or Zoho?
[671] Define success metrics for Facebook pay
[667] How would you measure success for Instagram shops? Don't consider the Ads revenue
[660] Nike's sitewide conversion has declined year over year. How would you evaluate this?
[658] Your largest customer is loudly advocating for a new feature which is not in your prioritized roadmap. Sales, eager to please, have gone straight to Engineering to see if they can drop everything and get this done. What do you do?
[623] How would you prioritize solving for the worst post-booking experience for Task Rabbit?
[607] Explain a feature you've launched.
[597] You're the PM for all of Instagram Stories. What is your North Star metric?
[596] You're a PM at LinkedIn and your data science team tells you that 64% of outbound messages receive no response. What do you do?
[595] Rider cancellations have increased by 5%. Investigate what happened.
[589] Facebook wants to split its News Feed into two. What metrics would you look at to validate this decision?
[586] You are the PM of Lyft, there is a sudden increase of users canceling the rides. How would you analyze this issue and what steps you would take to correct this?
[578] How would you measure the success of Facebook Stories?
[551] There's a 15% decline in cart additions on Flipkart. What's the issue?
[537] How would you prioritize features in a content moderation tool?
[529] Set the success metrics for Google Maps.
[526] How do you collect user requirements?
[500] How would you measure success metrics for Facebook Fundraisers?
[475] 10% of Netflix users are inactive. How would you investigate?
[470] One of our merchants is noticing an increase in fraud. How would you solve the problem?
[456] What metrics would you define for success of Facebook Lite?
[443] Should Uber Eats be a different app from Uber Rides?
[440] You're a PM at a food delivery app. There's a 10% decline in restaurant supply over the past week.
[394] We're a food delivery company and delivery time has increased. What would you do?
[384] Tell me about your most effective team. What made them effective? What methods do you use to make them effective?
[366] You're a PM on FB Watch. Your team is working on a redesign. This redesign improved the watch time, but it also caused a drop in likes and comments. Should you ship this?
[352] You're the PM for Facebook Newsfeed. How would you decide whether or not to auto-play videos or make the videos click-to-play.
[349] YouTube comments are up but watch time is down. What do you do?
[322] You are the PM of Messenger, you noticed that its DAU has gone down significantly. How would you go about looking for the root cause?
[311] How would you measure success for preventing misinformation on Facebook?
[254] How would you measure the success of Facebook dating?
[233] If you were the PM for FB marketplaces, what goals would you set?
[215] You are a PM for Instagram Stories. You are considering to increase the expiration time of Stories. What metrics would you look at to make this decision?
[206] How would you determine success for Instagram Reels?
[200] You're the PM for Facebook Reactions. Reactions are up 20% but comments are down 10%. What would you do?
[193] In a multi-step funnel with drop-offs at each stage, which stage would you prioritize addressing first?
[165] Imagine you're a PM for Facebook. Friend requests are down 10%. What would you do?
[154] How would you measure success for Facebook Events?
[136] How would you improve the experience for Airbnb users following a negative booking?
[132] Imagine you're a PM for Lyft. Your team is responsible for setting the default pick-up location. How would you improve it?
[131] Imagine you are a PM at Meta, launching a new video conference product. Define success metrics.
[114] You're the PM for Instagram Reels and want to test new advertising formats. What metrics would you track?
[104] How would you improve the post-booking experience of OpenTable?
[99] If you could choose 5 metrics for TikTok's customer service platform, what would those be?
[64] How should Google launch a new teleportation product?
[55] What are the most important metrics for a food delivery app? What metrics would indicate an oversupply or undersupply of restaurants and orders?
[46] YouTube's average video buffering time has increased by 10%. How would you diagnose and solve this issue?
[42] Imagine you were a PM for Spotify Podcasts. Why did your team add podcasts to Spotify? Why did you do it before adding audiobooks? What metrics or goals did you use to track the success of this product?
[39] Imagine you're a PM for Meta. How would you measure the success of Instagram Live?
[29] Imagine you're a PM for Meta. What goals and metrics would you set for Horizon Worlds, a Meta Quest VR game?